First 10 students get 40% off πΎ
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Your biz needs a brand that makes you the βwell, DUH π β choice for your dream humans.
Youβve got the vision. You back yourself 100%. You know your biz has some kind of special magic about it.
Now? Youβre ready to stop playing small. Youβre ready to create your own lane. Youβre ready to enter your big brand era.
Imagine this for a hot secβ¦
You wake up on a Monday morning (P.S. youβre obsessed with Mondays now that you work for yourself)β¦
You open up your emails, sip your freshly-delivered oat latte and smile as you see the sales notifications and enquiries that came through overnight - not to mention the beautiful messages saying βyouβve changed my life - thank youβ from people in your audience who are just so damn grateful your biz exists.
Youβre living the dream - youβve finally built your dream brand. You feel confident AF in yourself and the transformation you create for your audience. Creating content is one of your favourite parts of your day (who would have thought?!). And you NEVER have to worry about what your competitors are doing - in fact, youβve kinda forgotten who they even are πββοΈ
All because you turned your biz into a brand thatβs in its own lane. Itβs a leader - itβs THE go-to. Youβve got a ride-or-die audience thatβs totally obsessed with you and everything you create - to them, youβre the ONLY option.
And thatβs exactly how you designed it to be.
Bestie, this is so freaking possible for you.
The thing standing between where you are rn and the dreamy snapshot above?
Youβve got a business at the moment - but weβve got to make it into a brand. And not just any old brand - a brand your dream humans simply CANNOT ignore.
in a not-too-distant futureβ¦
Your brand is finally doing the hard work for you. And youβre like βwhy the heck didnβt I do this sooner?β
Iβm here to show you:
How to create a brand that brings in cash (not just a cute logo - that ainβt gonna cut it gal)
How to speak to your dream people and say what they actually want to hear
How to dominate your industry so you can stop worrying about your competitors (youβre the trendsetter now, gal)
Keep scrolling to see how to turn your biz into a magnetic AF brand
The blueprint to big brand energy
The blueprint to big brand energy
Your blueprint to
big brand energy
π create your βcanβt-get-enoughβ movement
Figure out what your brand stands for, and turn it into a movement your audience canβt help but get behind
π build obsession-worthy positioning
Figuring out your brandβs special sauce with my unique 3-pronged approach and use it to change how people see your brand
π have an unmissable presence
Show up in a way that has people bingeing your content like their fave Netflix show
The blueprint to big brand energy
The blueprint to big brand energy
Lemme know if this is youβ¦
You know success is in your future but youβre a bit stuck rn with what you need to do to get your biz there
Youβre constantly looking at your competitors for inspiration and ideas, and always feel like youβre coming in second
Creating content feels downright impossible - you stare at an empty Canva doc for ages with no clue what to say to make people care about your biz
You know you have a great product or service, but when it comes to getting people to buy itβ¦thereβs crickets
Your Google search history looks like βhow do I get more customers?β and βhow do I get people to buy from my brand?β
Bestie, you and your biz are in the right place π
Introducing your brandβs new bffβ¦
The Brand Lab
A build-your-own program for dream-big biz owners who are ready to move from small biz energy into their 6 figure brand era.
The biggest kept biz secret...
The biggest kept biz secret...
Building π their π brand π
What most biz owners are sleeping on (but not you!)β¦
Most biz owners? Theyβll get a cute logo. Theyβll use some templates and fonts straight outta Canva. Theyβll identify their audience as β30 year old Sydney mums who enjoy hot pilates and brunchβ. Theyβll scroll Insta for ages looking for content ideas to replicate.
And then theyβll wonder why they arenβt making the sales they want. Why theyβre posting to crickets. Why theyβre losing out to their competitors time and time again.
But itβs not their fault.
Brand-building isnβt something thatβs taught enough in the solopreneur world (hey, Iβm here to change that!). But itβs the reason cult brands exist (yep, the same tactics Apple and Kylie Cosmetics use are available to you too). Itβs the reason why some businesses skyrocket to 6 figures+, seemingly overnight. Itβs the reason why some businesses succeed and others donβt.
I know something about youβ¦
Youβre different. You know thereβs something missing - some stepping stone between where your biz is rn and the brand you wanna be. You FEEL success in your bones. You are going to go to the ends of the damn earth to make this biz work. You are OBSESSED with what you do - and now itβs time the rest of the world is, too.
Youβre ready to ditch:
π The content confusion
π The surface level messaging
π The chaotic brand visuals
π The βjust a small bizβ vibes
Youβre ready to create your own lane, be the industry leader youβve always dreamed of beingβ¦and honestly? Youβre just ready for world domination.*
And Iβm here to help you do exactly that π
*Look, I canβt 100% guarantee world domination. But after The Brand Lab? Youβll be pretty damn close.
This is what weβre covering:
Strategy Lab
By the end of this lab, youβre gonna know your brand better than you know your bestie. Before we do anything else, we need to actually dig into what makes your brand YOURS, and how weβre gonna position it in the wider space. Weβll do this through my unique brand DNA process - just like everyone on the planet has unique DNA, every brand does too. We just need to dig in to find out what yours is.
What we cover
How your brand changes lives
Your βcanβt-get-enoughβ movement
Who your audience is
Your special sauce
How weβre positioning your brand
Your lanemaking strategy
Design Lab
This is where we turn your strategy into something visual. Iβm walking you through my exact design process that I use with my 1:1 clients and showing you how to apply it all to your own biz. Weβll take your unique creative vision and apply it to a pre-built template to give you a designer-quality brand that you AND your audience canβt get enough of.
What we cover
Creative direction
Logos (including full access to my brand template library, which weβll use as a starting point for your brand)
Brand fonts
Brand colours
Visual consistency
BONUS: This lab includes 48 hours of 1:1 access to me while I apply your creative direction to your chosen brand template!
Messaging Lab
After this lab, weβll know exactly how to speak to your audience and what they need to hear to take them closer to a sale. This module is focused on building a strong messaging foundation along with potent micro messaging snippets that you can funnel across every platform and every piece of content.
What we cover
Messaging foundations
Messaging techniques
Core brand topics
Micro messaging
Brand vs offer messaging
Content Lab
In this lab, weβll get into the nitty gritty of how to keep your brand alive, present and growing online. By the end of it, youβll have a clear content strategy, post schedule and endless content ideas thatβll help you get you visible, get consistent sales, and build your ride-or-die community.
What we cover
Content foundations
Content strategy
Content pillars
Brand platforms
Content creation
Messaging in content
The cool AF thing about The Brand Lab is that itβs totally customisable to YOU and what YOUR BRAND needs. You can choose to either work through the entire lab framework, or jump into the individual labs to support you where you need it most.
4 potent labs to build your brand from unknown and unseen to unforgettable and unstoppable.
Choose your adventure depending on what your biz needs - or do them all and get the full brand-building transformation.
Who is this a
perfect fit for?
Youβve got a big idea for your business and you want to start it RIGHT rather than throw spaghetti at the walls for months or years
Youβve got your side hustle and youβre ready to make it your main hustle π The goal? Build your biz up so you can quit the 9-5 and live your DREAM
Youβre full-time in your biz and loving it, but youβre ready to turn it into a 6 figure cult-status brand. You know you can do it - you just need a little help to get there
Woah woah woah.
Who tf am I, anyway?
Iβve built my own brand up from zero and cemented myself as trendsetter.
Iβve been building brands since 2017 so this ainβt my first rodeo π€ But the real shifts happened when I opened Haven Studio in 2021, just months after my mum suddenly passed away, leaving me to wonder why tf I was spending my life in a job I didnβt like when our time here on earth isnβt guaranteed.
I quit cold-turkey and went out on my own. I was determined to succeed. Yeah, I could design. I was good at that. But the space was saturated AF and I soon realised that standing out was the real issue. How do I get people to book in with me because of ME, not because I was cheaper than someone else?
So I used my brand as a guinea pig and ran a ton of experiments to see how I could grow my brand into something people actually cared about. At the start of 2023, everything changed for me. I put the puzzle pieces together and finally built a brand instead of a business with pretty visuals.
Now, Iβve got a ride-or-die following of nearly 14k, Iβve got a top-rated branding podcast, Iβve been invited to speak in events, courses and podcasts, Iβve scaled to multi-6 figures, and Iβve gone from just design services to also mentoring businesses on brand strategy, content and messaging - because thatβs what you need to build a cult brand.
Oh, and I regularly see other businesses trying to imitate what I do. Itβs a full-circle moment, because back in 2021, that used to be me - but now Iβve created my own lane, and I get to be the one leading the way.
Are you ready to do this for yourself?
Your brand ainβt gonna be the same after this.
Youβre ready to kick small biz vibes to the curb and tap into big brand energy with the exact same strategies and tactics your fave cult brands use.
Your big brand is waiting
Your big brand is waiting
Get started
BEST VALUE
Full brand lab experience
$2596 $1999
Get access to all 4 labs. Includes access to the self-paced curriculum for each module.
MOST CUSTOMISABLE
Individual labs
$649 per lab
Choose the exact labs that will support you best in building your brand. Includes access to the self-paced curriculum for each module.
Your big brand is waiting
Your big brand is waiting
Build your lab
A first-of-its-kind custom curriculum so you can get exactly what you need out of the course. No more wasted money, βI already knew thisβ vibes or βthis ainβt for meβ. Wherever youβre at, whatever you need help with - you can build your perfect program.
TAKE THE LAB BUILDER QUIZ TO FIND YOUR PERFECT CURRICULUM π
POV: Your brand shared this with you π
Your brand is so ready for you to stop playing small.
It knows the potential it has - and it wants you to let it step into its six figure era πΈ
Itβs ready to take over the world
All you gotta do?
Create a movement. Create a community. Create a presence that canβt be ignored.